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Let’s talk about the elephant in the room: the business side of music. Yeah, it’s not sexy. Contracts, negotiations, royalties- that stuff can make your head spin faster than a bad remix. You’re an artist, not an accountant, right? But here’s the kicker: ignoring it doesn’t make it go away.
You probably know you need help. A manager, an agent, someone who knows the ropes and can take the load off your shoulders so you can focus on your craft. But finding the right person feels like searching for a needle in a haystack, right?.
Maybe you’ve been burned before. Someone promised to "make you a star" but didn’t deliver. Or maybe you’re stuck thinking, How am I supposed to afford a manager when I can barely afford studio time? You’re not alone in feeling like this. The system’s tough, and the deck can feel stacked against you.
But here’s the thing: you don’t have to sit around waiting for some industry big shot to rescue you. You’ve got more power than you think. We want to show you how to wield that power.
Shall we?
Step 1: Learn the Basics Yourself
Before you bring anyone else into your camp, make sure you understand the basics. What’s a fair royalty split? How does licensing work? You don’t need to be an expert, but knowing enough to avoid being taken advantage of? That’s non-negotiable.
Step 2: Start Small, Build Smart
Can’t afford a manager yet? That’s okay. Start with a team of trusted friends or collaborators who believe in your vision. Maybe it’s your tech-savvy cousin running your socials or your super-organized friend helping you book gigs. Build a foundation and grow from there.
Step 3: Network Like Your Career Depends on It
Because it does. Attend music conferences, join online communities, and hit up local shows. You never know when you’ll meet someone who’s the perfect fit to guide your career- or at least point you in the right direction.
Step 4: Look for the Right Fit, Not Just the First Offer
The wrong manager can do more harm than no manager at all. Look for someone who understands your goals, believes in your talent, and has the experience to back it up.
Step 5: Stay Independent, and Strong
Remember, no one cares more about your career than you do. Even with a manager, you’re the CEO of your brand. Stay involved. Stay informed.
The music business is tough, but so are you. Keep pushing.