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Imagine a world where music knows no borders—where the rhythm of Afrobeats resonates seamlessly from Lagos to Dakar and back. That dream took one step closer to reality at a groundbreaking workshop hosted by the Music Business Academy for Africa and SACEM at Alliance Francaise, Ikoyi, Lagos. It was an inspired meeting of minds to bridge the gap between Francophone and Anglophone music markets.
At the heart of the conversation was one big question: How do we create a seamless music ecosystem across linguistic and regional divides?
Collaborating Across Borders
The continent is home to rich musical diversity. But beneath the surface lies a fragmented industry where creators face uphill battles in licensing, royalties, and recognition across different markets.
This is where the workshop made its mark. In two lively sessions led by experienced moderators Victor Ekpo and Nkechukwu Otike-Obidi, music professionals, lawyers, and key stakeholders dove into issues that matter most to the creators—the people behind the music.
Panelists from organizations like COSON, SACEM, and MCSN unpacked the nuts and bolts of licensing agreements and revenue collection while emphasizing the need for stronger collaboration between regions.
One recurring theme is that African creators are stronger together. By harmonizing systems and leveraging technology, Francophone and Anglophone markets can collectively thrive—and that was the driving force behind this conversation.
Highlighting the Opportunity Gap
As exciting as Africa’s music boom may be, its creators often face hurdles that stunt growth. Disparities in economic resources, inadequate infrastructure, and legal inconsistencies across borders mean that artists lose out on revenue, recognition, and opportunities. For many, it’s not just about the money—it’s about fairness and having a voice in a global music space.
According to the experts on stage, the solution starts with education, stronger Performance Rights Organizations (PROs), and systems that protect creators from exploitation.
Discussions during the workshop tackled thorny topics like cross-border licensing and equitable royalty distribution, with panelists offering insights on how to bridge this gap sustainably.
A Vision of Unity
Godwin Tom, founder of the Music Business Academy for Africa and MD at Sony Music Publishing West Africa, set the tone during the opening remarks, championing a vision of an industry where everyone—from composers to publishers—gets a fair deal. SACEM’s International Development Officer, Akotchaye Okio, echoed this sentiment, stressing that “unlocking the vast potential of Nigeria and Africa” means uniting these regional markets under a common purpose.
One particularly insightful moment came from a passionate discussion about the value of transparency in cross-border deals. Panelists from SACEM and Mavin Records painted a vivid picture of what’s possible when systems work for creators: A marketplace where talent flows freely, royalties are collected and distributed fairly, and African artists compete on a global stage without limitations.
The Next Step Forward
This event wasn’t just talk—it was a call to action. By the end of the day, attendees left armed with actionable insights, a renewed sense of purpose, and a growing community ready to push African music to new heights. Closing remarks from leaders like Pokyes Jan, Assistant Program Director at the Music Business Academy for Africa, reinforced the shared mission: to provide creators with tools, networks, and opportunities to shape a future where African music shines brighter than ever.
This is more than a workshop. It’s a movement—a revolution aimed at breaking barriers, uniting regions, and building an African music industry that works for everyone. It’s about creating a rhythm that transcends borders, one beat at a time.
Now, over to you.
Are you a creator? An advocate? Or just someone who loves African music? This is your chance to join the movement, spark conversations, and support an industry poised to take over the world stage. Let’s bridge the gap—together.