• Why You Need UPC Code to Sell Your Music

    A UPC is a 12-digit “universal product code” and is similar to a barcode or serial number. It provides your release a unique identity. All releases are required to have a unique UPC and we take care of assigning them to releases. 

    UPC music barcodes (or Universal Product Code) is the way in which products get identified. It is what enables products to be sold, tracked and reordered through supply chains. Without the correct product identification, it will cause issues with the supply chain.

    The UPC barcode is the starting point to ensure product identification is right. The barcode symbology is broadly used throughout the United States, Canada, Europe, Australia, New Zealand. Additionally in other countries for tracking trade items in stores.

    You may decide to sell your record as a CD in a shop or as a digital version on iTunes. A barcode is still needed in order to track those sales. 

    In summary, it is really important you get this right as any barcode mistakes can be very costly if not properly implemented. UPC barcodes are important for musicians because they provide a unique identifier for their music.

    This makes it easier for retailers to track and identify the music, which helps them to ensure they are selling the correct version of the artist’s music.

    If you are a record label, a music distributor or aggregator and want to distribute your content catalog worldwide using Highvibes platform, just talk to us and get your UPC code for free. 

  • What is an ISRC? How Your Music is Tagged and Tracked

    An ISRC (International Standard Recording Code) is an internationally recognized code that is uniquely encoded to any recording such as a song, audiobook or podcast. Every song you hear on the radio or elsewhere has its very own ISRC code.

    Each ISRC consists of 12 alphanumeric characters.The first two letters indicate the country of the recording’s origin, followed by three letters for the registrant’s code, two numbers for the year of recording and finally five numbers for the song’s right’s holder code.ISRC codes are the international standard for tracking performances and sales of a song anywhere in the world. Radio stations, streaming services, retailers, and broadcasters all send metadata about performances or sales of your music to the song’s rights holders, whether that be you or a record label.

    This provides information about where, when and how often your song is played—and it’s required by streaming services, retailers and broadcasters for tracking and sending payments for streams and performances of your song.

    So if you don’t have an ISRC code for your tracks you can’t get paid for your music—retailers and streaming services won’t even consider intaking your tracks for streaming or physical sale.

    If you are a record label, a music distributor or aggregator and want to distribute your content catalog worldwide using Highvibes platform, just talk to us and get Your ISRC code for free

  • Why Music Metadata Is Vital For You

    Music metadata is the information included in audio files used to identify, label and present audio content. Metadata is used by every major device and music streaming application including smartphones, Spotify, Apple Music, YouTube and all other major online music services.

    Metadata includes information like artist, genre, label, song titles, album name and track numbers. Metadata began as basic info encoded directly into the files on a CD. Today it refers to any information that needs to accompany a music file on streaming services or digital stores.

    Streaming platforms rely on metadata. It’s more important than ever. Without metadata your tracks would have no context—just anonymous files in the sea of data online.

    Your track’s metadata is what makes it a quality product on a streaming service. Your music royalties are also dependent on your metadata. Without correct data attached to your music, you run the risk of not receiving the proper credit for you streams.

    Your music royalties are also dependent on your metadata. Without correct data attached to your music, you run the risk of not receiving the proper credit for you streams. 
    The information you enter as metadata allows your music to be properly stored, sorted and identified everywhere your music is available. That means platforms like Spotify, Apple Music, YouTube and even Shazam.

    We want to ensure that all actors involved in the creation of audio content which will be digitally distributed through our platform are properly credited for the music they make and always meet all DSPs guidelines. Our team ensures that each audio, album artwork and metadata uploaded is compliant with the DSPs content guidelines. In this way, we help music distributors and records labels worldwide using our platform, to avoid any copyright infringement or quality issues that might affect the correct delivery of their catalog.

    If you are a record label, a music distributor or aggregator and want to distribute your content catalog worldwide using Highvibes platform, just talk to us.



  • Unleashing the Power of Your Niche in the Music Industry

    In the vast world of music, finding your niche can be a game-changer. Whether you're an aspiring artist, a music producer, or an industry professional, understanding the power of carving your own path and embracing your unique style is crucial. This article explores how discovering and harnessing your niche can propel your career forward and open doors to new opportunities in the music industry.

    Embrace Your Authenticity: The music industry thrives on individuality and authenticity. Instead of trying to fit into a pre-existing mold, focus on discovering your unique sound, style, or message. Embrace your strengths and quirks, and let them shine through your music. Whether it's blending different genres, incorporating unconventional instruments, or exploring distinctive lyrical themes, your niche lies in what sets you apart from the rest.

    Connect with Your Target Audience: Your niche acts as a powerful magnet, attracting a specific group of listeners who resonate with your music. By understanding who your target audience is, you can tailor your content and marketing strategies to cater to their tastes and preferences. Engage with your fans on social media, attend niche-specific events, and collaborate with artists within your genre. Building a dedicated fan base within your niche will not only boost your visibility but also create a supportive community around your music.

    Remember, your niche is your unique fingerprint in the world of music, and by harnessing its power, you can pave your way to success. So, embrace your niche and let your music resonate with the world.

  • Advertising to Your Target Market As An Independent Artist

    In today's highly competitive music industry, independent artists face numerous challenges when it comes to promoting their music. However, with the right advertising strategies, you can effectively reach and engage your target market. In this article, we will explore some key tips and techniques to help you advertise to your target market as an independent music artist, maximizing your chances of success.

    Define Your Target Market: Before diving into advertising, it's crucial to have a clear understanding of your target market. Identify the demographics, interests, and preferences of your potential fans. Are they young or older? What genres do they typically enjoy? Understanding your target market will help tailor your advertising efforts to resonate with them.

    Utilize Social Media: Social media platforms are a powerful tool for independent music artists to connect with their target audience. Create engaging and visually appealing content on platforms like Facebook, Instagram, Twitter, and TikTok. Share snippets of your music, behind-the-scenes footage, and updates about upcoming releases or performances. Interact with your fans, respond to comments, and build a community around your music.

    As an independent music artist, it's essential to invest time and effort into advertising to your target market.